Author: Ben Maden

So, you’re entering the world of business? Perhaps this is your very first outing, or perhaps you’ve had a crack at things before. Whether you’re a fresh-faced beginner, or Richard Branson […]

Do you have a sitemap on your website? Do you know why you need to have one and what the SEO benefits are? We can help answer these questions. What is […]

A/B testing is a fantastic way to ensure you’re getting the most out of your promotional campaigns. After all, what is the point of running a campaign if you’re not achieving […]

If there’s one thing you don’t want to hear in the SEO world, it’s that you’ve been hit with a Google penalty. So what exactly is a Google Penalty? Google works […]

Let me tell you a scary tale… ...No, not that one. Luckily enough for you, this story does not involve creepy clowns (though I’m happy I have been the catalyst to […]

When you’ve made an investment in a website and marketing, you want it to pay off. So when you’re not getting the conversions you need, it can be frustrating. Fortunately, there […]

Search engine optimization is important for marketers. However, it also shouldn’t be an overlooked aspect of your blog.   Fortunately, most SEO updates needed for your blog are relatively simple, and […]

There are some companies that always seem to be a few steps ahead from the rest. Their products are perceived as being better, their stores are everywhere, we feel familiar with […]

There are many advantages to being perceived as an authority within your industry. People will trust a source who is authoritative. People aren’t going to want to read and share content […]

Whether they mean to or not, people often give bad advice. This can happen no matter what industry you’re in. If you’re new to social media, it can be easy to […]