I’ll be the first to admit that at the beginning I loved the idea of being able to post to all my separate platforms from the one place and not […]
At Matter Solutions, we only help clients post on Social Media as part of a comprehensive Digital Marketing campaign or as an add-on to an advanced SEO Campaign. If clients only need Social Media posting we have VA's and dedicated Social Media Only agencies who we can refer to.
Having said that we do often run Advertising Campaigns in Facebook especially. These can be very simple, just retargeting past visitors using the "facebook pixel" or they can be an advanced lead generation campaign.
Given our background in SEO, Websites and Google Ads we've been able to help all our clients who advertise on Facebook with their KPIs. Having clear metrics is essential for success through reliably making the right decisions.
I’ll be the first to admit that at the beginning I loved the idea of being able to post to all my separate platforms from the one place and not […]
If you’re like most online marketers, you’ve read article after article about the long, slow death of organic reach on social media. In 2016, Twitter switched to an algorithmic feed that […]
Instagram stories have only just celebrated their first birthday and what a year it’s been for the service! Instagram stories have proven to be incredibly popular among users of the social […]
I think we can all agree that nowadays Paid Ads are somewhat dominating Social Media Marketing. However, it’s important that you don’t forget that your organic presence still plays a crucial […]
It does not matter what social media platform you use, there will always be spam on it. Many believe it is the responsibility of the social media platform to clean up […]
Some SEO experts have turned to the video platform YouTube to bring the latest tips and advice on how to improve your SEO efforts. Here are some of Matter Solutions’ favourites […]